When You’re in the Weeds, Scaling Becomes Impossible
If your internal systems are inefficient, you're:
Stuck working in the business instead of on it
Losing money due to misalignment and poor execution
Missing growth opportunities because you lack operational support
This is where most businesses plateau - not because of lack of vision, but because of lack of operational structure.
Strategic support without the full-time overhead
As your Fractional COO, I step in as your strategic right-hand. Together, we’ll:
Clarify your priorities and set focused goals
Streamline internal processes and team workflows
Build repeatable systems that support growth
Ensure you’re operating like a real CEO - with a solid structure behind you.
I work at the executive level — aligning revenue, operations, team performance, and long-term scalability.
Strategy
Systems
Scalability
Accountability
Hi, I'm Michell.
I work with established service-based and eCommerce businesses ready to scale beyond the founder bottleneck.
With over 17 years of hands-on entrepreneurial and operational leadership experience, I’ve built, scaled, and optimized businesses across multiple industries. I bring strategic clarity and execution - not theory.
My background includes advanced training in business strategy and brand messaging frameworks — but what sets me apart is execution.
Here’s how we’ll work together
Book an Intro Call
Let’s discuss where you’re stuck and what’s holding back your growth.
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Get a Custom Strategy
I’ll create a strategic operations roadmap tailored to your goals.
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Scale with a Strategic Partner by Your Side
As your Fractional COO, I’ll help you implement, manage, and grow.
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This Is Not Coaching. It's Strategic Partnership
When I step in as your Fractional Coo, this becomes a structured, focused partnership. We're not having casual check-ins. We're building operantion strenght behind your growth.
What this looks like
Operational changes takes consistency. We commit to a focused period of structured growth.
We review priorities, revenue drivers, and performance- and we make real decisions
We get clear on KPI's and revenue visibility so that you'll know what's working, what's not, and where to focus.
We strengthen workflows, clarify responsibilities, and remove bottlenecks.
Strategy is only valuable when executed. I stay infolved to ensure progress happens.
Real Numbers. Real Operational Impact.
Actual Client Results:
What Clients Say About Working With Me
Every time I meet with Michell I learn something new. She is very insightful and knowledgeable when it comes to everything related to growing your business. She has taught me so much about what works and what doesn't. Her advice is worth way more than its weight in gold! I would not hesitate to work with her if you're doubting it. I highly recommend Michelle for anyone who is wanting to grow their business. She will save you light years and help get you to success faster than you would on your own.
Mari Gonzales
Working with Michell will change you and your business. She meets you where you are, provides the tools necessary to create positive change, and supports you as you fumble to figure out new approaches to your working life. Her understanding of social media, marketing, Shopify is impressive and yet she continues to educate herself staying informed of the latest trends to better serve her clients.
Change is hard. Michell helps remind you of its importance and see the possibilities.
Johanna Brierley
